Win more customers and spend less time on admin
Amica connects your website, marketing, CRM and AI tools into one system that attracts enquiries, replies in minutes, books appointments and follows up for you, so no opportunity slips through while your team is busy.
- UK-based team
- Built with UK GDPR in mind
- Care and recruitment specialists

How we help businesses grow
Where good enquiries get lost
Many businesses do not have a marketing problem. They have a follow-up problem. The enquiry arrives, but nobody is free to reply properly.
Missed calls
Calls come in while staff are busy with customers, and the caller rings the next business.
Slow replies
Website and email enquiries wait until someone has a spare moment, often the next day.
Disconnected tools
Website, social media, email and phones all work separately, so nothing follows up automatically.
No clear view
Leads sit across inboxes, phones and spreadsheets, so nobody knows what was followed up.
One system for client enquiries, recruitment and follow-up
Built on more than 15 years of experience in recruitment, staffing and care, our Care and Recruitment Automation Package is a done-for-you setup built around how your office already works.
- CRM and sales pipeline for client and staff enquiries
- Instant replies to website, phone and social enquiries
- Missed-call text-back
- Online booking for assessments, calls and interviews
- Candidate recruitment and onboarding workflows
- Email, SMS and WhatsApp follow-up
- Review requests and reporting dashboard
£490 / month
No setup fee on a 12-month agreement.
Or £990 setup plus £490 per month on a rolling 30-day plan. First month payable in advance. Implementation normally takes four to six weeks.
Book a free callEverything needed to attract, convert and keep customers
Pick one service or combine them into a connected system.
AI Automation
Take repetitive admin off your team: instant replies, reminders, follow-ups and handovers.
Learn more →AI Voice Agents
A virtual receptionist that answers when your team cannot, captures details and books calls.
Learn more →AI Chatbots
Answer questions and qualify enquiries on your website and messaging channels, day and night.
Learn more →CRM and GoHighLevel
One place for every lead, conversation and appointment, set up properly and kept tidy.
Learn more →Lead Generation
Campaigns and follow-up that turn attention into booked appointments, measured end to end.
Learn more →Websites and Software
Fast, search-friendly websites, portals and tools that connect to your CRM.
Learn more →Search Engine Optimisation
Help the right customers find you on Google, then turn that traffic into enquiries.
Learn more →Social Media and Content
Consistent, branded posts and short videos that keep your business in front of customers.
Learn more →From first call to a working system
Free 20-minute call
We look at how enquiries and applicants reach you today and where they are being lost.
Build and test
We set up your CRM, forms, booking and follow-up, and test everything with your team before it goes live.
Launch and support
We train your team, monitor results and keep improving the system month by month.
Built for businesses where every enquiry matters
Care and recruitment
Our specialism: home care, supported living, staffing and recruitment agencies.
Clinics and healthcare
Fill appointment books and reduce no-shows.
Professional services
Respond faster and keep every client conversation organised.
Local and home services
Turn calls, messages and website visits into booked jobs.
Frequently asked questions
Who do you work with?
UK businesses of every size that want more enquiries and less admin, from clinics and professional services to local and home-service businesses. Our deepest expertise is in care and recruitment, where we have more than 15 years of hands-on experience.
Does automation replace my office team?
No. It takes repetitive tasks off them, such as first replies, reminders and chasing, so they have more time for families, clients and staff. Your team can see and step into every conversation.
How much does it cost?
Plans start at £199 per month. Each plan is available on a rolling 30-day basis with a one-off setup fee, or with the setup fee waived when you commit for longer. Custom projects are quoted after a short call.
How long does setup take?
Implementation normally takes four to six weeks, depending on scope and how quickly we receive the information we need from you.
Do I need to already use GoHighLevel?
No. We can set it up from scratch, or audit and improve an account you already have.
See what automation could take off your team's plate
Book a free 20-minute call. We will look at how enquiries reach you today and show where time and leads are being lost. No obligation.